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Cetaphil is a highly regarded brand among dermatologists. Look for other economical brands - many store brands have an identical ingredient list as their brand-name counterparts for a fraction of the cost. You may find moisturizers, anti-aging products, makeup removers, hair products and many others that are virtually the same as the more expensive brands without the fancy label. High-end cosmetics counters, such as those you find in the department stores, may claim their products have more expensive ingredients, but the truth is that drugstore brands are usually just as effective. Look for brand names such as e.l.f. - EyesLipsFace - online or at Target stores for cosmetics that are as low as $1. Other inexpensive brands include Rimmel, Wet n' Wild and Ulta.